VIDEO: I Am Number Four (2011)

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Mainstream May for Cecil continues with I Am Number Four, a movie adapted from a book series that unfortunately was dismissed as another Twilight knockoff. While there is a teen romance and superpowers, the film is fast-paced entertainment and not the dull mess that the Twilight movies ended up as.

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  • Alexa

    The main reason why there is so much blues and oranges on movie posters nowadays, is apparently due to marketing research that found people find these two colors the most appealing. I wouldn’t mind the color scheme if movie companies were a bit subtle about it, and at least tried a different color once in a while, you know to shake things up. 🙂

    • Marshall Oliver Estes

      I agree, about the only other color scheme you see is red/dark gray for horror films

      • Cecil_Trachenburg

        Orange and Teal = Action and Sci-fi
        White background with Red lettering = Romantic Comedy
        Horror = Gray or white with a close up of an eyeball
        Quirky Comedy = Yellow

        To name a few

        • Muthsarah

          White background with Red lettering = Bad Comedy

          As disgusted as I am with these trends, I understand that another trend is that trends change to make way for new trends. Orange and Blue may be the rage, but the more they do it, the more cliche it’ll seem, and eventually people will think these colors date the film. Orange/Blue will seem “so ten years ago”, like mid/late-60s had so much orange, yellow, and green, the 70s were very dull and brown, and the 80s were hot pink and turquoise.

          It won’t last forever. There’ll be NEW things to hate soon enough. Twas ever thus.

          That said, I’m surprised that so little effort is put into posters. It seems like the kind of thing that wouldn’t cost very much, and it should be a big part of any marketing drive. Face posters may be the most useful (especially for DVDs and I guess RedBox and stuff), but you put a little effort into putting those faces into a interesting situation, you can really stick something in the viewer’s mind.

          • Thomas Stockel

            Hot pink and turquoise. Someone’s a Miami Vice fan. 😀

          • Muthsarah

            I remember seeing those colors everywhere as a kid, actually. I figured it was normal. The Beige Invasion of the 90s was quite a shock.

          • Cecil_Trachenburg

            So. Much. Pastel.

          • Cecil_Trachenburg

            Trends are understandable but this is out of hand. The teal/orange thing has been going on for a long time now and it just seems to be getting worse. They are taking older movies and re-releasing them with teal/orange cover art instead of the original.

            Sadly, according to the idiots in charge, they claim that poster art/dvd art/etc is one of the least important things needed to sell a movie. (which is absurd) Unfortunately, they are the ones with the money, so we get nothing unique anymore.

    • Cecil_Trachenburg

      The problem is, much like the rest of the hollywood film industry, is that they are making things indistinguishable from one another. They follow the trend of what is “pleasing” but now everything looks the same.

      There was an article a while back where a graphic designer who worked for one of the big movie houses was talking about how the poster/art for the films gets the tiniest fraction of the budget and most times they just want the lead actor/actress standing there in teal and orange. They want it done as quickly and cheaply as possible, which is why we end up with what we have.

      • Alexa

        Which is a real shame because poster art had real artistic integrity at one point. Its kind of a dying art.

        • Cecil_Trachenburg

          Indeed. The old VHS cover art for movies was awesome and really made things stick out on the shelf. Now everything sort of bleeds together.

  • The_Stig

    *sigh* are ALL movies starring young people with love interests going to be called “Twlight with X” from now on? Thanks a lot, Stephnie Meyer.

    • Cecil_Trachenburg

      Unfortunately. Although her reign of terror seems to have come to an end. The Host was a colossal failure at the box office and they most likely won’t continue with the series. Although, there still are rumors floating around about a full Twilight reboot. Ugh.

      • Cristiona

        The book was kind of a flop too. My girlfriend loved the Twilight books (sigh), but thought the Host was pretty weak and stupid.